The Mission
Normal Ave believes in redefining normal by nurturing an inclusive community of fresh, diverse voices and inviting collaborative freedom at every stage of the artistic process.
Our accessible programming of new and existing works spark curiosity, challenge perception, and welcome our artists and audiences to think, listen and respond in radical ways.
And we think that makes for some pretty damn good theatre.
We are Normal Ave. The door is open.
Learn about the beginning.
The Commitment
We wholeheartedly embrace a steadfast commitment to anti-racism and inclusivity. As a predominately white organization, we understand the harm and systems we have benefitted from. Our stage strives to be a sanctuary of diversity, where we champion the voices of marginalized communities, challenge biases in all their forms, and provide equitable opportunities for artists. We are resolute in cultivating safe and respectful spaces, fostering collaborative partnerships, and perpetually educating ourselves to be active in our commitments. Our dedication to anti-racist principles extends beyond the curtain, as we pledge to continuously learn, grow, and hold ourselves accountable. By harnessing the transformative power of theater, we aim not only to entertain but also to catalyze a more just and equitable community within this industry.
Community-minded
Leadership
Collective wisdom and community collaboration are at the heart of every engagement. Our leadership is rooted in actively listening to and engaging with our diverse community of artists, audiences, and supporters. We value open dialogue, inclusivity, and shared decision-making, ensuring that our creative endeavors and initiatives are shaped by a multitude of voices. By embracing community-driven leadership, we strive to create a nurturing environment that fosters creativity, empowers individuals, and promotes a sense of belonging. For each project Normal Ave does, we invite a committee of artists and creatives from our community and other organizations to help in our decision making process.
Accessibility
We prioritize accessibility as a fundamental aspect of our work, placing special emphasis on promoting economic inclusivity. We acknowledge that financial constraints can be a significant barrier to participation in the arts, and we are committed to breaking down these barriers. Our dedication to economic accessibility entails a range of initiatives, from affordable ticket options and community partnerships that provide subsidized access to pay-what-you-can initiatives for select performances. We carefully select venues that prioritize fair pricing and accessibility, ensuring that everyone has the opportunity to engage with our artistic offerings.
Equity
Equity is at the heart of our mission. We are committed to dismantling systemic barriers and creating a level playing field for all. We pledge to prioritize fairness and justice in every aspect of our work – from casting to staffing, from programming to partnerships. By committing to having the global majority represented as a majority in our projects, continuing education, and a continuous commitment to change, we aim to address historical inequities and ensure that every person, regardless of background, identity, or economic status, has equal access to opportunities and resources within our organization and the broader artistic community.
Transparency
Radical transparency is not just a value – it's the very essence of our operations. We firmly believe that open and honest communication is fundamental to building trust and fostering a thriving artistic community. Our commitment to radical transparency involves maintaining clear lines of communication at every level of our organization, ensuring that decisions are made with clarity and understanding. We pride ourselves on sharing the reasoning behind our choices, whether they pertain to programming, partnerships, or financial matters. We actively seek and embrace feedback from our community, using it to shape our actions and ensure that our endeavors remain aligned with the needs and aspirations of those we serve. Collaboration is at the heart of our approach. As we navigate our journey, we not only celebrate our successes but also openly acknowledge and learn from our challenges, sharing these insights to foster growth and collective advancement.